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Introduction

As organizations move through their digital journeys, adopting the right cloud provider or selecting optimal cloud migration strategies help them to capitalize on new growth opportunities and manage the disruption of existing business practices. A recent report has indicated that the global cloud computing market is expected to be worth $1.5 trillion by 2030 while growing at a CAGR of 14.1%.

There’s no longer any question about the need to adopt the cloud to drive business performance. The question today is, “Which cloud to adopt?”

Today, a bunch of cloud providers like Google, AWS, and Azure are helping organizations drive a high level of process efficiency for ensuring smooth business operations. However, we believe that several aspects make Google Cloud Platform (GCP) stand apart.

Read on to learn why you should choose GCP for your current and evolving cloud needs.

The Google Cloud Platform Imperative

When it comes to selecting a cloud platform, organizations have several choices. But of all the solutions available in the market, Google Cloud Platform offers a new and innovative approach to cloud computing. Leveraging the capabilities of the GCP can help organizations accelerate their digital journey. Here’s why:

  • Modern organizations are embracing a bunch of technology building blocks like Big Data, Artificial Intelligence, the Internet of Things, Machine Learning, Blockchain, and others to seek greater transformative benefits for their business. One of the reasons cloud providers like GCP have become key drivers for sustained business success is their ability to make these solutions more accessible.
  • The Google Cloud Platform offers a diverse range of machine learning, computing, storage, analytics, networking, and development capabilities. Organizations can choose from over 150 cutting-edge productsto kickstart, run, and maintain their cloud workloads. An array of deeply utilitarian and comprehensive products available on GCP enables organizations to drive higher levels of process efficiency while also boosting productivity levels and addressing customer needs in time.
  • GCP offers a range of robust cloud storage options, including standard, nearline, coldline, and archival storage. Organizations can also enjoy a range of storage features such as automatic storage class transitions, continental-scale SLA-based replication, and more.
  • Google Cloud Platform takes a pioneering approach to enterprise security. With GCP, organizations can leverage an array of tools, insights, and partnerships to detect, investigate, resolve, and even prevent cybersecurity incidents – before they impact the business or customers.
  • With the Google Cloud Platform, organizations can make the most of a comprehensive set of core integration tools. These tools can help them connect and manage a multitude of applications in a serverless and scalable manner. With simple point-and-click configurations, they can create, maintain, and manage their integrations across their Google cloud infrastructure.

With solutions for every sector, the Google Cloud Platform allows different businesses to address challenges unique to their industry. From retail product discovery to detecting bank fraud, accelerating the discovery of new medicines to enabling better quality control – you can do it all with GCP.

GCP offers great options for more specialized user scenarios too.

  • For startups, the Google Cloud Platform offers credits that aid in building and scaling the business and helping them grow. These newbies can get access to startup experts, technical training, business support, and more and achieve their business goals faster.
  • Developers can also benefit greatly by embracing the Google Cloud Platform. Easy-to-use tools and an array of new-age APIs enable developers to quickly get started on their development journey, build and fine-tune their apps, and respond to new growth opportunities with agility. Because they can pivot quickly, they can align the business with evolving trends and enjoy a competitive edge in the market.

What Makes Google Cloud Platform Stand Apart?

The Google Cloud Platform offers several new ways to drive innovation in an increasingly tech-savvy world. From better data security to modern infrastructure, innovative workflows to better resilience, here are five reasons why organizations must embrace the Google Cloud Platform:

Build Apps Faster

Leveraging Kubernetes and microservices, organizations can build apps faster and cater to the evolving needs of the business and customers. They can create and run customizable virtual machines, deploy and scale them, and modernize legacy apps for better efficiency – without writing a single line of code. What’s more, the wide range of APIs makes it easy for businesses to extend and expand application capabilities quickly and seamlessly.

Enjoy High Uptime

Google Cloud Platform is built on an infrastructure designed for maximum reliability and uptime. Since business workloads are securely distributed across multiple regions, availability zones, and points of presence, they deliver robust built-in redundancy and application availability – ensuring the business is running 24/7 – without interruption.

Exploit AI capabilities

With Google’s newly introduced AI capabilities, organizations can build a variety of generative AI apps – quickly and responsibly. They can boost customer service with AI-based virtual agents and conversational AI products and build new-age models using a unified machine-learning platform. Organizations can also get AI-powered recommendations and suggestions and improve how they do business.

Run Advanced Analytics

As data volumes surge, the Google Cloud Platform acts as the cornerstone of an organization’s data analytics strategy, allowing them to make real-time sense of critical data. They can run advanced analytics at scale and analyze data streams at a much lower TCO. Businesses can also bring clarity to every problem and reveal the true power of their data across diverse use cases.

Scale the Business

With Google Cloud Platform, organizations can quickly and seamlessly scale their business – without hiccups. Google’s highly scalable infrastructure delivers an enhanced performance level and availability in a secure, sustainable way. The platform’s global presence means organizations can efficiently run their data centers in the most secure and energy-efficient way and deliver unmatched services to an expanding customer base – regardless of where they are located.

Maximize Google Cloud ROI with Pratiti

There is extensive discussion about the cloud and its impact on the business and for the right reasons. From higher uptime and availability to improved scalability, analytics, and time-to-market – the cloud delivers several compelling benefits. But when it comes to the cloud, there are ample concerns about the proper implementation of the technology in the enterprise.

As a Google Cloud Partner, Pratiti Tech can ensure you take the right step forward. Our massive cloud practice, combined with our comprehensive portfolio of offerings, can help your enterprise realize strategic business outcomes from your digital transformation initiatives.

Contact us today and explore our range of innovation consulting services to define new business models, create a smarter enterprise, and uncover the best ways to engage customers.

Nitin
Nitin Tappe

After successful stint in a corporate role, Nitin is back to what he enjoys most – conceptualizing new software solutions to solve business problems. Nitin is a postgraduate from IIT, Mumbai, India and in his 24 years of career, has played key roles in building a desktop as well as enterprise solutions right from idealization to launch which are adopted by many Fortune 500 companies. As a Founder member of Pratiti Technologies, he is committed to applying his management learning as well as the passion for building new solutions to realize your innovation with certainty.

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